Sajid Nadiawala had high hopes of promoting his forthcoming film, Kambakkht Ishq
, in a big way by taking the trailer to the Cannes film festival, which is scheduled to be held between May 13 to 24. However, the Directors' dream of walking the red carpet with Akshay and Kareena has been shattered due to the ongoing tussle between the Multiplexes and the Producers.
Whilst the argument continues, all producers are forbidden to screen a trailer of their film or release audio cassettes; and as Nadiawala can do neither, he feels that there's no point in traveling to Cannes.
Plans to promote the movie at IPL as well as the releasing the film's music have all come to a screeching halt due to the strike.