Kaun
Banega Crorepati has always celebrated the unique diversity of india and its
people, their individual views and beliefs, and over the years showcasing this
diversity has helped in being 'inclusive'. This inclusivity is what this year's
campaign celebrates. The core message of this season's campaign strengthens
this proposition with the thought 'Yahan Sirf
Paise Nahi, Dil Bhi Jeete Jate Hain'
