Radha ki betiyaan on Imagine was one of my favourites and I used to do daily updates for that show...I was so sad when it ended as the show was giving out such good messages...yes there was no negative element in the show and mayb thats why it din't work...
I guess when viewers watch TV..they don't want to see all goody goody stuffs because most of the viewers contributing to trps r housewives who go through many problems in their marital life and so when they see a lead heroine crying and a vamp torturing her life..they enjoy it more as it gives them a certain sadistic pleasure or a feeling that we r not alone./even television bahus r crying like us😆...so thats the reason they give a thumbs up to negativity in the show😆
I guess the producer of this show Rupali Guha was right when she said we r giving them exactly what they want...she was talking from this trps point of view only...
So I will say its wrong to blame the CVs everytime..the main culprit is Indian viewers..they r watching it and appreciating and so CVs r dishing out this nonsense which they want...