also it is doing better overseas than in India...even Business baazigar is not doing well in India ...but it is much more appreciated by overseas audience...
Ajay Sinha ...the maker of Astitva had remarked that Astitva never got very high on TRP charts but it was very much appreciated outside India.
so I guess audience preference varies a lot ...they should find a way of taking comparative TRP values overseas as well...that will give true picture of a show's popularity....Indian audience is not the only ones who watch the show.