I can't believe Ekta (or whoever is answering those questions) is actually trying to justify the obvious flaws in K-serials. I applaud the person that came up with the questions, because they are exactly what a huge chunk of the viewers are wondering.
This quote really bugs me: "We don't make these serials for working women! Eighty percent of our audience consists of women who stay at home and have similar if not identical lives."
So eighty percent of the audience may be women who stay at home, but what about the other twenty percent? Why are all of Ekta's soaps made for the masses? She could try making atleast one soap that revolves around a woman's personal AND professional life. I hate how K-soap heroines don't have a career or a life outside of their respective spouses, in-laws and family members.
Anyways, thanks for posting the article! š