Interesting- Using SRK to understand womanhood and the Indian economy.

Using SRK to understand womanhood and the Indian economy, with Shrayana Bhattacharya...

https://indianexpress.com/audio/the-sandip-roy-show/what-the-shahrukh-fandom-can-teach-us-about-womanhood-and-the-indian-economy-with-shrayana-bhattacharya/7778209/

https://twitter.com/ExpressPodcasts/status/1495396726777135105?s=20&t=Xyg117HT_j4xORvLRNfKMA

So interesting and fascinating..

Shrayana Bhattacharya is trained in development economics and is currently working at a multilateral development bank. But, to the surprise of many around her, she spent the last 15 years interviewing women who are Shah Rukh Khan fans. And she did this, to understand the Indian economy. Her book, Desperately Seeking Shah Rukh, details her research and reveals an emotional map of the economy. In this episode, she joins Sandip Roy to discuss what she found, and what the SRK fandom can teach us about womanhood.