What the F is going on?
- September 8, 2011
- By Saumya Bhatia
- DC

If Bhag Bhag DK Bose surprised you, What the F is going on? will drive you over the edge.
The track from the upcoming movie Soundtrack, which stars Rajeev Khandelwal and Soha Ali Khan, is creating a buzz with this tongue-in-cheek number sung by Anushka Manchanda.
"What the F is going on
Can't slow down
What the F is going on
I didn't see
What the F is going on
I am fallen over, oh can't you see"
While Bhag Bhag DK Bose from Delhi Belly was controversial and raised questions about the use of provocative words, the letter 'F' in What the F is going on? stands for the four-letter word that is undoubtedly the most widely used slang these days.
The track has been written and produced by Midival Punditz and Anushka. But youngsters, it seems, are cool with such foul-mouthed songs and say there's nothing shocking about them.
Stylist Nikhil Agg-arwal finds the number pathetic. He says, "I didn't like DK Bose either, but this song has nothing going in its favour ' neither the score nor the lyrics. At least, DK Bose was hummable. And I don't find this song too controversial. In fact, there's something missing here."
For Sakshi Sudan, a professional, the song isn't a big deal. "It certainly didn't shock me, I don't think it will raise any controversies as people won't bother to raise questions. Everyone is aware what it stands for and there's no shock value attached to it."
Mohan Nahar, a musician, says the track resembles Nelly Furtado's Maneater. "But the resemblance is just about it. Sadly, the chorus doesn't reach the crescendo and the song is too diluted. 'What the F' is barely noticeable. Secondly, unlike DK Bose, which made a statement about our culture, this lacks punch."
Interestingly, movies today thrive on controversies and it's not surprising that people are willing to goto any length to grab attention.Himanshu Bhandari, a DU student, states, "Today, marketing or promoting a movie needs big money. Making a film stand apart from the crowd is a daunting task. They spend a lot more on promoting a film these days. This just follows the trend and apart from a few curious listeners it won't garner much interest."
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