Supernatural actor Misha Collins
snagged the title of "King of Social
Media " on Monday with the closing
of voting for Zap2it's "Social Media
Showdown." The showdown was a
month-long extravaganza that pitted
the social connectivity of stars
against each other via their various
social media homes across the web.
The annual competition has come to
be Geek Culture's version of March
Madness.
Collins, who plays the angel Castiel
on the CW's Supernatural , had won
the title of "King of Twitter" earlier in
the month, beating out co-star
Jarded Padalecki (Sam Winchester).
He then went on to the finals after
beating out the "Queen of Instagram",
actress Sarah Rafferty, where he
faced The Walking Dead's Norman
Reedus; AKA: "The King of
Facebook."
Collins beat Reedus 1,063,077 votes
to 671,503. The near landslide
victory was achieved not through his
own campaigning, but through the
support of other stars and avid fans,
who lobbied their twitter feeds on
Collins behalf. Collins himself
seemed to pay very little attention to
the competition, and proceeded to
interact with fans as normal, which
in itself was feat of amazing energy.
One of the bigger stars supporting
Misha Collins in the showdown was
Star Trek megastar, William Shatner.
Shatner engaged in a strange
"friendly animosity" with Collins,
bringing some of his own 1.8 million
Twitter followers into play, adding to
a good portion of Misha's 1.4 million
followers . Instead of telling his
followers to go support the
Supernatural actor, Shatner told
followers not to vote him, but
strategically failed to mention any
other name.
During the showdown Collins was
busy with his directorial debut for the
Supernatural episode "Mother's Little
Helper." Most of his social media
time was spent chatting with fans
about the episode, which aired on
March 25. In fact, so much time was
spent interacting with fans on that
one day, including a rare appearance
on Facebook , that these actions
alone surely added to his eventual
win as the official "King of Social
Media."
wohooo he won by a large difference