They wanted to be different from the other serials ...and guess what they were successful
In other serials
Festivals or celebrations are shown with happiness and smiles ...and positive /happy twists and turns
In Preeto
There is always a break up , tragedy , tears ... some twists which the CV's think will make the viewers glued to the serials ... glued we were with disbelief 😆
Some examples
Diwali ...1st break up
Ishu's Roka ... RB continues ILU ...Preeto continues I have responsibilities
Christmas ... Preeto continues denial of love
New year ... a ray of hope shown in chunni promo .. only to be shown a letter from Preeto abt responsibilities
Meetas roka / Valentines day ... Preeto speaks ill of RB's background / family
Holi ... Preetos so called wedding to Sunny ...
In other serials
They try to bring together the lead pair
Preeto
They try no to bring the lead pair together
In other serials
CV's think viewers watch the show to get entertained / relax
Preeto
CV's think ... viewers watch the show as they want to cry / be irritated at illogical tracks.
They truly are different from the other run of the mill shows ...