Star Plus loss brings Colors closer; Zee TV @3

shanti05 thumbnail
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Posted: 14 years ago
#1


Barring Zee TV, Week 24 saw the Hindi GECs losing viewership. Star Plus was the biggest loser with a drop in viewership from 289 GRPs in Week 23 to 247 GRPs. With this, Colors is not too far behind the leader. Though even Colors had a drop in viewership, the channel ended the week with 239 GRPs from 245 GRPs in Week 23 a gap of 8 GRPs from the leader Star Plus.

Zee TV improved from 183 GRPs in Week 23 to 208 GRPs. Sony registered a drop from 181 GRPs to 163 GRPs this week. SAB managed to hold its fort with 148 GRPs, while Imagine registered 90 GRPs. Star One and Sahara One followed the pack with 37 and 32 GRPs respectively.
Edited by shanti05 - 14 years ago

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shanti05 thumbnail
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Posted: 14 years ago
#2
Many shows have grea interesting promos ..
I feel only the way the storyline goes and the way it fare on the ratings of the week will tell whether they will get a good audience rating

shows which launched after Bidaaii got over have their bandwidth shown and changes in the storyline effectively

The performance now a days and competition is at its peak so for a show which ended at no 1 position if it needs to come back I guess there should be a drop in the performance by a large margin if the channel and prod house needs to consider it coming back or another show with certain starcast which made it good in a show can be absorbed,..

So many permuations and combinations need to be analyszed.. So I guess the same case with Bidaaii if they think of a new season as we wish it happen with the way it performed and was successful !
anizor thumbnail
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Posted: 14 years ago
#3
if sp keeps falling like this, they will bring bidaii 2 back,
bhondu2010 thumbnail
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Posted: 14 years ago
#4
I read KBC is also trying to get its promotions big time and new season of Big Boss will come..

Many relaity shows take of at this time So competions for other fiction shows will get spread out among the reality shows.

If Starplus wnat to bring Bidaaii at the slot it always ran then as they had the competion tight during reality shows KBC and Big Boss last year they might give the season two of this show.

EVen during the post leap Bidaaii was in competition with PR and now with PR taking a leap and changes so if it sustains with new realsity shows coming up then Starplus would definatly think of season two of Bidaaii

Starplus axing criterai is still foolish when a show is going great guns.. But if they did it to bring it back with a continuation then maybe they have a reason otherwise a show which was giving them good ratings and pulling it off and loose that prime time audience value makes no sense.
shanaya28 thumbnail
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Posted: 14 years ago
#5
hope SP brings bidaai back as its getting a great fall in its ratings.
now KBC will be back..big competition...
to say leap with all these big reality shows got the needed success...
so DKP-RS should give a good thought before bringing back the show..a continuation will be more interesting as viewers accepted the leap with the new couple aprul as angini..
shanti05 thumbnail
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Posted: 14 years ago
#6
GEC turf: Gap narrows between Star Plus and Colors

Indiantelevision.com Team


(15 June 2011 8:45 pm)

MUMBAI: Star Plus, the leader among the Hindi general entertainment channels (GECs), saw a mighty fall in its ratings for the week ended 11 June, resulting in the gap with Colors narrowing to a single digit number.

Star Plus managed to stick to its leadership position, despite a loss of 42 GRPs (gross rating points) over the earlier week. The channel closed with 247 GRPs compared to 289 in the previous week, according to Tam data for the Hindi speaking markets (C&S, 4+).


Colors also lost six GRPs to end the week with 239 GRPs.

Colors' Balika Vadhu shared the top spot with Zee TV's Pavitra Rishta in the top 10 shows list. It is almost after a gap of two years that Balika Vadhu has reached the top. Incidentally, the show also completed 750 episodes on the channel.


The ratings were good for Zee TV, which added 25 GRPs to its last week tally to end with 208 GRPs. In the previous week, Sony Entertainment Television had come dangerously close to the channel with a gap of just 2 GRPs. Zee TV strengthened its third spot as Set lost 18 GRPs to end with 181 GRPs.

Set's sister channel Sab remained flat by adding 1 GRP to end the week with 148 GRPs.


Imagine TV, meanwhile, added 5 GRPs and recorded 90 GRPs in the week. Star One and Sahara One were at 37 GRPs (last week 37) and 32 GRPs (last week 27) respectively.

shanti05 thumbnail
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Posted: 14 years ago
#7

Star Plus, Colors lose GRPs; Zee TV gains

Sony, at No. 4, has fallen from 181 points to 163 points, while its relative share has dipped to 13.1 per cent, from 14.4 per cent in the previous week.

For the week ended June 11, 2011, the top two channels in the Hindi GEC space have lost GRPs, while the No. 3 channel Zee TV, has added numbers to its kitty.

Market leader Star Plus has lost as many as 42 points during the week, to stand at 247 GRPs, while second-in-command Colors is at 239 GRPs after a loss of 6 points. Their relative market shares have also dipped to 19.8 per cent (23 per cent in the previous week) and 19.2 per cent (19.5 per cent in the previous week), respectively.

Meanwhile, Zee TV has bagged 25 extra GRPs during the week to stand at 208 points. Its relative share has also moved up to 16.7 per cent, from 14.6 per cent that it had registered in Week 23.

At No. 4, Sony has fallen from 181 points to 163 points, while its relative share has dipped to 13.1 per cent (from 14.4 per cent in the previous week).

Sab TV, follows next, and is one point ahead of its previous week grade at 148 GRPs. Its relative share is at 11.9 per cent.

At the sixth spot, Imagine TV has jumped from 85 points to 90 points, while its relative share has moved up to 7.2 per cent, from 6.8 per cent in the previous week.

DD1 is at the seventh position with 50 points in its kitty, up from the 27 grade point it earned in Week 23. Its relative share has also moved up to 4 points.

STAR One, stable at 37 GRPs and with a channel share of 2.9 per cent, follows it.

Sahara One is at No. 9. The channel's relative share and GRPs have swung up marginally to 2.6 per cent (2.2 per cent in the previous week), and 32 GRPs (27 GRPs in the previous week), respectively.

STAR Utsav and Zee Smile have garnered relative shares of 2.3 per cent and 0.3 per cent, respectively.

Pavitra Rishta (Zee TV) leads the list of the 10 most-watched programmes, clocking a TVR of 4.83, followed by Balika Vadhu (Colors) and Uttaran (Colors), with TVRs of 4.81 and 3.98, respectively.

The fourth most-watched programme is Taarak Mehta Ka Ooltah Chashmah, with 3.71 TVR. Yeh Rishta Kya Kehlata Hai (3.65 TVR) and Saathiya Saath Nibhana (3.54 TVR) follow next. Yahan Mein Ghar Ghar Kheli, Pratigya, Ram Milayi Jodi and C.I.D. are also a part of the Top 10 list.

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