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Rangrasiya is one of the most popular TV shows. The lead character Ashish Sharma has a crazy female fan following. And now the creatives have come up with a new twist, promos of which are being aired, that shows the lead couple in a pathetic light " the hero as a crazy, insensitive guy and the heroine, a submissive doormat.

Apart from being a doormat, the heroine is now also a love sick puppy who doesn't mind being humiliated, by the dismissive hero. She doesn't even care that he is nasty to her almost always in front of a huge audience.

And the new promo is even worse. While finally marrying her, instead of doing the traditional saat pheras, he promises eight different ways of torturing her! After seeing the new promo, viewers' comments online say "the show is being butchered".

The director of the show, Siddharth Sengupta, defends the twist. "The show is still in the pilot mode. These scroll downs are a marketing strategy and while they may distract the attention of the viewers, they are to let viewers know what's coming." Talking about the plot, Sengupta says, "The hero is shown as an introvert. He has had a troubled childhood as his mother had deserted his father. Therefore, he does not trust women. He is a bit crazy and short-tempered, but not psychotic. Also, we need twists and turns in the show so that the audiences remain excited."

Ashish Sharma, the hero, says, "These promos give an insight into what the show is going to be like. I am enjoying performing my character to the fullest. Having grown up in an unnatural kind of an environment, he has become like that." "In real life, neither am I crazy nor do I hate women," adds Ashish.

When asked why the promos were butchering the characters, creative head Mughda Dhonde says, "I refuse to digest the word butchered'. In no way does the current wedding promo butcher the show. In fact it reveals their love story a little more. Our heroine shows that she has the strength to have things her way but at the same time she tries to be submissive... Because she loves the guy. Slowly and gradually they will realise that they are childhood friends and have grown up together... Having the promos in between is because of this thought process. Being a love story we are trying to reveal a little more about these characters through the promos. How will the audiences remain glued to the show unless there is some excitement?"