STAR Plus tops the weekend slot
STAR Plus which is the only channel so far to have regular soaps on the weekend primetime slot has managed to acquire the top slot in the ratings game, beating even Hindi movies and events. The weekend programming includes Dharti ka Veer Yoddha- Prithviraj Chauhan and Baa Bahoo Aur Baby. The channel has ranked up on the TVR charts averaging a rating of 5.2 TVR in week 30, ended on July 29, 2006 for Prithviraj Chauhan; with this, the show has jumped up to a spectacular 48% increase against its TVR of 3.5 in the weeks 22nd - 25th. Baa Bahoo Aur Baby has also garnered impressive numbers for the channel. Beefing itself by 25 %, i.e. from TVR of 4.4 in the weeks 22nd - 25th soaring to TVR 5.6, in the weeks 27th-30th.