Originally posted by: tania.ganguly
Dell or Monster call centers in India serves to most of USA and a fake accent and an Anglicized name is required. People in the midwest like Iowa or Indiana might not be comfortable speaking to an Asian when they are pulling theri hair off trying to understand what is wrong with their pc. They are not like east coast or west coast people who are aware of a country like India. They are not even aware of what is happening outside their state.So an Anglicized accent help.
From my personal experience- I manage a team of people who provide softwware support to our clients in North and South America and sometimes worldwide.
Many of the people who I work with ( Chinese , Some Indians , even East Europeans) have gone through accent reduction programmes because customers could not understand what they were saying.And when a problem is escalated, accent affects the speed of communication.
So an accent definitely helps and knowing a few words in the customer's native language makes the job of tech support even easier.
Ask our clients in Quebec or Brazil, they feel comfortable talking to me, when I sometimes converse a few sentences in their native tongue.