CKK day 3 collection chart

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Shruti

@shruti

Alumni

+ 9

Posted: 19 years ago

Launch barometer reports the performance of new launches over their first six episodes. Cumulative reach for a given episode indicates the percentage of people who have seen the program at least once till that episode.

Target Group: 4 years+ , Individuals, C&S homes

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Bigg Boss (Sony)	6 Nov.'06	Mon-Thu	R%	1.5	1.0	1.3	1.4
Cum reach %	3.4	5.0	6.6	8.3
Lucky (Star Plus)	4 Nov.'06	Sat	R%	1.1
Cum reach %	4.6
Cinestars (Zee TV)	3 Nov.'06	Fri-Sat	R%	1.0	0.6	1.0
Cum reach %	4.6	7.1	11.2
Ssshhhh...Phir Koi Hai (Star One)	3 Nov.'06	Fri	R%	1.1	0.9
Cum reach %	3.0	6.2
Bigg Boss (Sony)	3 Nov.'06	Fri	R%	1.3	1.3
Cum reach %	4.3	7.8
Kadvee Khattee Meethi (Star One)	23 Oct.'06	Mon	R%	0.6	0.6	0.4
Cum reach %	1.5	2.8	3.9
Impressions Jama De (ZeeTV)	21 Oct.'06	Sat	R%	0.2	0.6	0.5
Cum reach %	1.1	3.5	4.9
Jeena Isi Ka Naam Hai (ZeeTV)	14 Oct.'06	Sat	R%	0.6	0.4	0.9
Cum reach %	3.0	5.2	8.1

Target Group: C&S Homes, College Student, SEC ABC

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Bigg Boss (Sony)	6 Nov.'06	Mon-Thu	R%	3.6	2.1	2.2	2.8
Cum reach %	6.6	9.0	11.8	13.5
Lucky (Star Plus)	4 Nov.'06	Sat	R%	0.4
Cum reach %	2.8
Cinestars (Zee TV)	3 Nov.'06	Fri-Sat	R%	1.5	1.3	2.6
Cum reach %	5.8	9.3	16.0
Ssshhhh...Phir Koi Hai (Star One)	3 Nov.'06	Fri	R%	1.8	1.2
Cum reach %	3.9	6.8
Bigg Boss (Sony)	3 Nov.'06	Fri	R%	1.2	1.8
Cum reach %	5.8	11.1
Kadvee Khattee Meethi (Star One)	23 Oct.'06	Mon	R%	0.7	0.7	0.5
Cum reach %	2.6	4.3	5.8
Impressions Jama De (ZeeTV)	21 Oct.'06	Sat	R%	0.2	0.3	0.7
Cum reach %	1.6	4.6	7.4
Jeena Isi Ka Naam Hai (ZeeTV)	14 Oct.'06	Sat	R%	0.8	0.4	1.9
Cum reach %	4.4	6.6	10.9

Target Group: C&S Homes, CWE, SEC ABC

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Bigg Boss (Sony)	6 Nov.'06	Mon-Thu	R%	1.3	1.1	1.4	1.4
Cum reach %	3.5	5.8	7.9	9.7
Lucky (Star Plus)	4 Nov.'06	Sat	R%	1.0
Cum reach %	4.3
Cinestars (Zee TV)	3 Nov.'06	Fri-Sat	R%	1.0	0.8	1.1
Cum reach %	5.3	8.3	13.2
Ssshhhh...Phir Koi Hai (Star One)	3 Nov.'06	Fri	R%	1.1	0.7
Cum reach %	3.0	6.1
Bigg Boss (Sony)	3 Nov.'06	Fri	R%	1.7	1.9
Cum reach %	4.7	9.1
Kadvee Khattee Meethi (Star One)	23 Oct.'06	Mon	R%	0.6	0.5	0.3
Cum reach %	1.6	3.0	4.1
Impressions Jama De (ZeeTV)	21 Oct.'06	Sat	R%	0.6	0.6	0.4
Cum reach %	1.5	4.3	6.0
Jeena Isi Ka Naam Hai (ZeeTV)	14 Oct.'06	Sat	R%	0.6	0.6	0.9
Cum reach %	3.2	6.2	8.9

Target Group: C&S Homes, HW, SEC ABC with Children in HH

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Bigg Boss (Sony)	6 Nov.'06	Mon-Thu	R%	1.2	1.0	0.9	1.0
Cum reach %	3.3	4.6	6.4	8.2
Lucky (Star Plus)	4 Nov.'06	Sat	R%	1.3
Cum reach %	7.2
Cinestars (Zee TV)	3 Nov.'06	Fri-Sat	R%	0.9	0.7	1.0
Cum reach %	4.0	6.5	10.5
Ssshhhh...Phir Koi Hai (Star One)	3 Nov.'06	Fri	R%	0.7	1.0
Cum reach %	2.2	5.3
Bigg Boss (Sony)	3 Nov.'06	Fri	R%	1.7	1.1
Cum reach %	5.4	8.3
Kadvee Khattee Meethi (Star One)	23 Oct.'06	Mon	R%	0.6	0.3	0.3
Cum reach %	1.4	2.1	2.8
Impressions Jama De (ZeeTV)	21 Oct.'06	Sat	R%	0.2	0.6	0.7
Cum reach %	0.8	4.0	5.5
Jeena Isi Ka Naam Hai (ZeeTV)	14 Oct.'06	Sat	R%	1.2	0.2	1.3
Cum reach %	3.8	5.1	8.5

Target Group: C&S Homes, HW, SEC ABC

New Launches	Date of 1st Episode	Days of Telecast	Viewership Metrics	Episode
1	2	3	4	5	6

Bigg Boss (Sony)	6 Nov.'06	Mon-Thu	R%	1.8	1.6	1.6	1.6
Cum reach %	4.3	6.6	8.6	10.5
Lucky (Star Plus)	4 Nov.'06	Sat	R%	1.0
Cum reach %	5.8
Cinestars (Zee TV)	3 Nov.'06	Fri-Sat	R%	1.3	1.0	1.3
Cum reach %	5.9	9.0	14.4
Ssshhhh...Phir Koi Hai (Star One)	3 Nov.'06	Fri	R%	1.0	1.2
Cum reach %	3.1	6.9
Bigg Boss (Sony)	3 Nov.'06	Fri	R%	2.3	1.8
Cum reach %	6.9	11.2
Kadvee Khattee Meethi (Star One)	23 Oct.'06	Mon	R%	0.8	0.6	0.6
Cum reach %	1.8	3.6	4.8
Impressions Jama De (ZeeTV)	21 Oct.'06	Sat	R%	0.2	0.7	0.8
Cum reach %	1.2	5.1	6.7
Jeena Isi Ka Naam Hai (ZeeTV)	14 Oct.'06	Sat	R%	1.0	0.4	1.7
Cum reach %	3.6	5.9	9.3