Star Plus's Reply towards the rumors

Dear Tafseer,

Thank you so much for writing into us. It's always a great pleasure to hear from our viewers, and to know their involvement with our channels & shows. We value your patronage towards Star Plus.

With regards to your specific query on the "Yeh Rishta Kya Kehlata Hai" going of air, we would like to clarify that the news is completely untrue and we have no such plans in near future. We understand your connect with Akshara and her journey and would like to reassure you that your favorite show will continue to entertain you with its twist and turns in the coming future.

We deeply regret the discomfort caused due to these rumors about the show.

Star India promises to continue bringing quality entertainment that goes beyond television and touches lives of our viewers in every way.

Warm Regards,

Consumer Response Cell.