Racism-50 Ad awful exples(translationpg2 COMPLETE)

fairness ads actually focus more on clear skin and making a fair person as fair as he or she can be, it's not about making a black person into a white person.

Yes you're right..but it reflects that the idea of "white" is a high quality compared to other skin color.

Been over this "fairness cream" spiel way too many times. Do a search for "fairness cream" online and you get all South Asian products. Its a case of tan/brown complexion people preferring to have fair/wheatish complexion. I would not call that racism. But why does it occur is a socio-cultural phenomenon that befuddles me.

When I search for milk body on the internet --- I often find out whitening milk body......

Yep if you have a good figure and good features etc then colour does not matter. Grooming and dressing too makes a difference.

I guess Ads tend to recycle old cliches - sometimes it's colonial ones - other times they just reflect the actual FEAR --- of not being integrated to a specific society (economically / socially / culturally).

I was a little disappointed to see Shahid Kapoor advertising a fairness product. :( I'm not a shahrukh fan but was disappointed he was doing the same.

Gosh these products contain so many harmful chemicals! Most of the time all they have in there is bleach to make you 'fairer'. :@

I have to correct a little bit ---

It is very much ingrained at least in our current Indian psych to associate fairness with being beautiful. More fairer the girl or boy is more likely to elicit an expression like ''how beautiful.. ".

Is there any dearth of hindi songs without "gori., gore ..." ?

Is it not believed that drinking milk reqularly during pregnancy will result in a baby with fair skin ?