While the success of a show is solely based on the longest running format, audiences today have increasingly rejected shows that fail to hold their interest for a long time. While a significant drop in TRP has forced many to shut shop, producers today are not willing to let go just yet. In a bid to salvage lost ground popular shows have gone the seasonal way to attract old and new audiences.
As far as dailies are concerned, youth-based shows like Miley Jab Hum Tum and Dill Mill Gayye launched new storylines and characters in a bid to surpass the TRP obstacle. Though it was far from the concept of a seasonal break, the makers chose to publicise the shows as such. Producer Sudhir Sharma of MJHT is optimistic that the "new season" will help bring back the old audience. "What we have consciously done is 'not to take a break' and come back with a new season. We have taken a three year leap, retained the main characters, upgraded them to trustee and professor level and added in a new generation in the college. This is a tried and tested format in many shows abroad like Gray'' Anatomy etc. So it's a mix of the familiar with the new." DMG too introduced new characters in a bid to refresh its plot.
While in the past popular shows like Khichdi and Baa Bahoo aur Baby failed to make an impact with their second coming, dailies with a new season have a big task at hand. "See we don't want to comment on whether those shows worked or not. But we are optimistic that the new season will not only retain the earlier audiences but also bring in a newer lot. That's because the audience will find a streak of their favourite characters from season 1 in characters from the new season," says Sharma.