Thanks Turpichi for asking Parul about it .. and really sweet of Parul to respond.
It does make sense .. coz its true, repeat telecasts don't fetch TRP's or they are not counted as much as original telecast is. Not sure how it works.
But if this is the channel strategy .. then they need to promote the show a lot lot lot more than currently what they are. They need to have new promos regularly .. show those promos at every other break .. have interviews of the leads and so much more!
They could have a nationwide contest .. encouraging people to write in their love stories which have been on similar grounds .. and the winners could get to meet the leads .. see them shoot .. spend an entire day with them .. etc..etc! The channel just can't stop repeats .. not do anything about the promotions and expect people to tune in. Promotions need to be of the 'in-your-face' kind!!
Just my POV.