B.O. update: 'London Dreams' starts slow, picks up

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Posted: 16 years ago
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B.O. update: 'London Dreams' starts slow, picks up, 'Aladin' very poor
- By Taran Adarsh, October 31, 2009 - 08:28 IST
The two releases, LONDON DREAMS and ALADIN, had a below-the-mark start in the domestic market. LONDON DREAMS fetched a 30% - 40% start at plexes, but was lower at single screens. The slow start could be attributed to two factors - non-exciting promotion [qualitatively] and music, which lacked a Hit number to draw the audiences. The film picked up during the course of the day, generating 50% to 60% collections at plexes, while single screens continued to remain lower than plexes.

ALADIN had one of the lowest starts, garnering a 10% opening at several screens. Both LONDON DREAMS and ALADIN are expensive films and with next Friday films AJAB PREM KI GHAZAB KAHANI and JAIL carrying a strong buzz, it will be interesting to see how well these films perform over the next few days.

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