Deepika with yahoo topsearch trophy!

We know Deepika Padukone is a stunner. But how about her being the most searched celebrity on the web?

Deepika Padukone with her awards

She certainly is, reckons Yahoo! India, which has honoured famous celebrities, premium brands and organisations that created a buzz on the cyber space last year. Not just Deepika, but the flavour of the season Tata Nano, among others, has also been awarded for being the rage that it was in 2008. According to Gopal Krishna, vice-president & head of audience, emerging markets, Yahoo!, "Searching on the Web has changed the way we gather information. In order to celebrate this all-pervasive Internet behaviour, we decided to create Yahoo! India Search Buzz 2008. We sifted through millions of searches performed on Yahoo! India and focused on the people behind the most searched words — movies, celebrities, companies and institutions, among others."

On being conferred this award with an innovative concept, Deepika says, "I'm really surprised and flattered by the online audience's response. It inspires me to work harder." And the innovativeness doesn't end with the award format. "Instead of calling these people for a typical awards ceremony, we chose to do it in a unique way and went to felicitate them wherever they could be found during their normal day. Possibly, a first of its kind in India," says Gopal.

So, the high-profile awardees, including Katrina Kaif (Most searched celebrity on Yahoo! mobile) director Vipul Shah (Singh is Kinng), Sheetal Sudhir (Get Gorgeous), Sanjay Aggarwal, MD (for Indian Railways website), Yuvraj Singh and Prof Jawahar (VC, Anna University), were tracked to their workplaces or shooting spots for conferring the awards. Vipul is also absolutely elated with this award, and says, "It's great to know the enormous interest shown by people towards Singh is Kinng."

Watch the Yahoo! India Search Buzz 2008 awards on CNN-IBN at 4.30 pm today.

http://timesofindia.indiatimes.com/Entertainment/Bollywood/Super-hits-on-the-Net/articleshow/4597195.cms

What makes her the most searched celebrity? What's special about her?

^^^^ u need to be special for people to like u, who said that????

anyhow to ans ur question, Deepika has got brains as well as talent and that's why she has done so well, because people like her movies or acting......again all this reason depends on the person, some might not agree with me on this..................for me she is absolutely flawless in every way ..........i juz love her............😊...............oh yaa another thing, i think god is always on her side 😉

Interesting award for her ..

yayyyyyy Deepu truely deserves this! go Deepu goo!