Hrithik Roshan Unveils Macroman M Series

Posted by sashi on 4/25/09 • Categorized as Bollywood News-rottentamatar

Bollywood actor Hrithik Roshan unveiled the Rupa & Co Ltd's premium range of briefs and vests under the brand name 'MacroMan M Series'.

The chairman of the Kolkata based Rupa & Co Ltd P R Agarwala said, "To us at Rupa the greatest recognition is the consumer's belief in our quality, unconventionality and fashion-ability. It is this confidence bestowed upon us by the consumers and the drive of our team for excellence that has helped us to expand our business into new categories and launch brands such as 'MacroMan M Series'. I feel a sense of pride as we launch this superbrand-in-the-making and foresee it going from strength to strength and become a truly Global Indian brand."

While Hrithik added that he is excited to be associated with this collection.

Asked if he's selective when it comes to innerwear, a buoyant Hrithik said, "I can identify with the brand on a personal level, as it is everything that I AM. When it comes to selecting my innerwear brand, I am very choosy and would settle for nothing less than brands, which are attractive, stylish yet comfortable. The letter 'M' to me signifies macho, mischievous and definitely male…. The 'MacroMan M Series' is a brand which is all of them and certainly gives a good boost to my male ego when I wear it!"