After RajaSaab, Thadani using Border 2 to secure 50% shows for Toxic

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Posted: 20 hours ago
#1

SCOOP: Anil Thadani attempts to club Toxic showcasing with Border 2; Exhibitors refuse deals due to Dhurandhar 2By Bollywood Hungama News Network -

January 21, 2026 - 2:19 PM IST

It's another Friday, and another week of madness for the exhibitors. While Border 2 is all set to see a solo release on January 23, the film is yet to open 100 percent advances across all centres. The same is making all the fans anxious, as audience is unable to figure the reason for delay in advances. Bollywood Hungama has sniffed through the matter by speaking to exhibitors and got details on the same.

Reliable sources have informed Bollywood Hungama that Anil Thadani is trying to club the showcasing of Border 2 with the Eid 2026 release Toxic. "He has demanded at-least 50 percent of shows for Toxic on Eid in a clash with Dhurandhar 2. The exhibitors have refused to the offer, as Dhurandhar 2 is a much hotter film and they won't be able to split the showcasing. They are willing to give complete support to Border 2, but not at the cost of missing out on Dhurandhar 2. Hence, the advances have not opened at multiple centers, as Anil and his team are trying to get some sort of commitment for Toxic, whereas exhibitors have made their decision clear."


The trade source informs that exhibitors have asked Anil to avoid clash with Dhurandhar 2, as both are hot films, but the flavour of the season is Dhurandhar 2 and it definitely deserves a solo showcasing for sequel. "Toxic is a hot film and should come solo. Clashing with Dhurandhar 2 is a bad business call. Because of the clash in March, we are held at ransom already in January. Border 2 should not be clubbed with Toxic in any manner as both are different films from different banners. We request the makers to step into this and open full fledged advances. Clubbing Border 2 with Toxic is unfair," an exhibitor told Bollywood Hungama.

As things stand, Border 2’s advance booking has opened only at select properties roughly around 1500 screens while multiple centres are still awaiting a full rollout. Trade insiders say the situation is expected to clarify soon, but exhibitors remain firm that they won’t sign any future showcase commitments that impact their Eid 2026 plans. All eyes are now on the concerned stakeholders to resolve the deadlock at the earliest.


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elaichichai thumbnail
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Posted: 20 hours ago
#2

Aur kitni movies ki vaat lagayega Thadani to secure Toxic release in North, exhibitors are not willing to budge with regards to Dhurandhar 2, whatever bait he uses

Clochette thumbnail
Posted: 20 hours ago
#3

Well, There was no Dhurandhar 2 in sight when Toxic announced the 19th of March as release date, so I can understand that AA Films fights for a 50-50 release.

As Jio Studios is the distributor for the Dhurandhar movies, the outcome of this fight over power and influence will be interesting.

https://variety.com/2025/film/news/yash-toxic-release-date-1236345618/

Edited by Clochette - 19 hours ago
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Posted: 19 hours ago
#4

Iss Clash mein humein kyon Pel diya? smiley18smiley18smiley18


Border 2 can't even get 10 K shows. Not even 20% single screens, Sunny Paajis strong hold. Boycott Thadani!!

Edited by Sorry_Bol - 19 hours ago
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Posted: 13 hours ago
#6

I'll watch both anyway smiley36

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Sarcastic Chatterbox

Posted: 3 hours ago
#7

Issue is resolved or delayed, Border 2 is getting 4800 Screens, 17000 shows daily.

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