People would watch a serious caste based film IF it was marketed as such... Article 15 made like 100 cr ww...
But they marketed it as a love story.. So anyone who wanted to watch a serious film would've not gone... And people who go for romance are disappointed..
Article 15 was made before pre covid so maybe that's why it worked also it was inspired by a real time case and law too so it may have worked because of that.But this movie is caste based social love story so maybe that's why it didn't work along with that heard the movie has some uncomfortable scenes also there is competition of other releases too.Dhadak 1 worked because of many reasons(music,a nice caste based love story,maybe the debut movie of two Nepos,shocking ending,the original movie being a hit of 100 crores etc).The original Tamil movie Dhadak 2 is based on has a low budget of 3-5 crores it didn't earn so high money too at the box office too so this Hindi adaptation of the movie should have got less budget too
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