Aspiring writer : I've got a story where the in-laws torture their young daughter-in-law...
ITV producer : Good content...in fact the more the torture, the better..keep it up
Aspiring writer : In the end the in-laws get punished...
ITV producer : What? No no...elders must never be punished..doesn't sit with Indian values
Aspiring writer: A bhabhi gets obsessive over her devar...
ITV producer: Wow! That's great content for drama....let's do it.