Originally posted by: Ashley.Tisdale
She's successful because T Series has invested money in her song promos and its played everywhere, hammering in people's heads until they start liking it. Plus with good PR and marketing its easy to get popular. There were another female singers before Neha doing similar things, remember Shalmali Kholgade? Mamta Sharma? They couldn't cash on it like Neha unfortunately.
The producers of Mohra had filed some lawsuit or something when T Series made Cheez Badi (the OG rights are with Venus)...so T Series had to delete the song. And I doubt Neha can sing for Venus due to contracts etc.
as much as I dislike Neha Kakkar, but this is totally false, Neha Kakkar has been super successful and popular regardless of T series's marketing strategy.
Her songs in any Youtube channel gain huge numbers of views, her highest view video isn't in T series either.

11