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Hema jiâs fashion choices... Her love for jewelry, makeup, Banarasis, Chanderis, Real Gold zari sarees, Rubis etc đ
Hema Malini, who leads over RLDâs Kunwar Narendra Singh in Mathura, lives up to her image of Bollywood diva even in politics

The actor-politician also promised the people of her constituency âmodernisationâ of the Mathura Junction railway station. (Express Photo: Praveen Jain)
In Uttar Pradeshâs Mathura constituency âDream Girlâ Hema Malini has secured 2.27 lakh votes over Rashtriya Lok Dalâs Kunwar Narendra Singh. The actor who contested from Mathura in this Lok Sabha election, is living up to her image of a Bollywood celebrity even in politics.
It was in 1999 that Hema Malini made her foray into politics to campaign for Bharatiya Janata Party (BJP) candidate and former Bollywood star Vinod Khanna during the Lok Sabha elections in Gurdaspur, Punjab. Then, in 2014 general elections, the actor herself jumped in the fray from Mathura in Uttar Pradesh and defeated RLD candidate Jayant Chaudhary.
This election season, as Hema Malini sweated out in the heat and dust of campaigning, we took a closer look at her political engagements â only to find out that the 70-year-old actor-turned-politician doesnât follow the underlined sartorial codes that other politicians do.
On March 31, when she kickstarted the campaigning, Malini was seen harvesting crops in a wheat field. The actor, who shared her pictures on Twitter, was seen posing with sickle and hay. Her golden and beige-coloured sari perfectly matched the background hue. Always spotted adorning jewellery, even on the campaign trail, she was not the one who looked simple or someone who wanted to be one among the crowd â rather she made it a point that whenever she waved at the crowd from her car, she looked picture-perfect.

On March 31, when she kick-started her Lok Sabha Election 2019 campaign, Malini was seen harvesting crops in a wheat farm.
Hema Malini during elections campaigns in Mathura.
The Seeta Aur Geeta actor also did not shy away from wearing make-up and was spotted wearing bright colours during her campaigns â from blood red to yellows, she wears them all.
âHemaji loves pastels. Present her with any shades of pink, and sheâs happy. The new colour that Iâve introduced to her is lavender. She loves silk Banarasis, patolas, chanderis. She doesnât wear much of cotton and handloom unless sheâs home and resting. She loves chanderi though. My team makes sure she is at that stature always, nothing is ever compromised on. Whether it is her saris or jewellery or hair and make-up, nothing ever falls short. She likes smaller prints and zaris. I make sure I give her saris that are made of real gold zari, thatâs the dream girl for the world. Real gold zari saris! She prefers smaller borders and heavy pallas,â Hema Maliniâs personal stylist Kareen Parwani says, adding the actor is not fond of black or pale colours.
Parwani adds that the actor âbasically likes everything exquisite and everything she puts on herself is very exclusiveâ.
âShe loves dressing up though she doesnât need much of it. She still has flawless skin and doesnât even look close to her age. Her make-up is pretty basic with pink lips and eyeliner and sheâs good to goâ, she says.

The Seeta Aur Geeta actor also did not shy away from wearing make-up and was spotted wearing bright colours on campaign. (Express Archive)
Hema Malini during the inauguration of the Pune Festival. (Express Photo by Pavan Khengre)
Hema Malini campaigning for LS elections. (Express Archive)
Hema Malini with husband Dharmendra. (Express Archive)
However, it is not only during campaign trails or at red carpet events that Malini goes for âexclusive thingsâ. She likes them even in daily life. âRubies are her favourite. She loves polkis over diamonds but doesnât mind doing a contrast with her saris. Iâve recently introduced long neckpieces to her and she has fallen in love with them. She usually likes wearing kadas on her hands and doesnât like small bracelets or rings. But Iâd say her solitaires suit her the most. She looks extremely elegant in those. Sheâs fond of blue tanzanites as well,â she adds.
Her casual wear, however, is all about puffy sleeved blouses and handloom saris. Malini opts for palazzos and kurtas while travelling. Though Parwani doesnât style the BJP MP for her political events, the actor has a knack for style herself.
Hema Malini turned towards production with the 1990 film, Dill Aashna Hai, starring Shah Rukh Khan and Divya Bharti.
Producer-Director Pramod Chakraborty with Dharmendra and Hema Malini. (Express archive)
Actress Hema Malini. (Express archive photo)
Malini was identified as a fashion icon in the late â80s. With her thick mascara, winged eyeliner and hair tied in a bun, she carried even a simple outfit with grace. Even though yesteryear actors were not followed by the paparazzi the way they are today, she was always well-dressed, often seen wearing crisp white shirts and black pants, and bold blouses teamed with skirts and midi dresses. Her love for saris was also never a secret.
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