Cringe Festival?

Has anyone else felt the extreme cringe oozing out of this show? Over hyping this show with "statues of love" or the mystery of "Who is Komolika?" has forced me to just say YIKES every time I think of KZK2. The most famous love stories in the world don't have statues but you are gonna make statues around the country for a TV show 😕 - didn't Ekta feel embarrassed doing this? Also, the "mystery" around Komolika, just to gain twitter buzz, when everyone knew who it was since the beginning - YIKES. I think these childish promotional tactics made KZK2 kind of a laughing stock, at least to me and to others I know. I don't know, them overdoing everything for the show kind of makes me cringe when I watch it 😕 Seems like the "promotion" was a "demotion!" 😆