that Vidya Balan's most loved film, Tumhari
Sulu bagged three awards at the Star
Screen Awards 2017.
But now, there are reports that Tumhari
Sulu has been surrounded by a controversy
for using a particular cough syrup in the
film.
Vidya Balan's Tumhari Sulu In Trouble, To
Get A Notice From FDA?
T-Series and North India based
pharmaceutical company, Torque might
receive a notice for not adding an advisory
before promoting a cough syrup as a part
of movie promotions. According to a report
in IndianExpress.com, the officials from
Food and Drugs Administration (FDA) said a
notice might be sent to Vidya Balan too. The
FDA commissioner Pallavi Darade said that
the advertisement campaign has violated
the basic norm of advising the readers to
exercise caution while using the medicine.
While promoting the film, Vidya was seen in
a Torex cough syrup advertisement where
she is coughing while anchoring a show at
a radio station. She says in the
advertisement, "Sulu ke har safar mein uska
saathi, Torex cough syrup ho, toh alvida
khashi. Soon after this, Dr. Tushar Jagtap, a
medical activist wrote to FDA saying that the
wide advertising campaign promotes self-
medication.
When IndianExpress.com spoke to the
officials of T-Series, they said, "We have
nothing to do with the product it's purely
an integration in film promotion. The brand
shall be answerable for any query.
This is by far one of the best performances
by our own Sulu aka Vidya. Meanwhile, the
whole team of Tumhari Sulu is celebrating
the success of their film as it recently
crossed the 30 crore mark at the box-office.
This film has also helped Vidya as her
previous few films have tanked at the box
office despite giving some great content.
Tumhari Sulu has definitely worked for
Vidya and many have also praised for her
work as Sulu.
http://www.koimoi.com/bollywood-news/vidya-balans-tumhari-sulu-trouble-get-notice-fda/.
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