I am amazed to see how the TRP wars can ruin such a beautiful show. When the show started each characters were relate able as they would behave exactly any normal person would do in real life scenario. It was very close to reality.
Now time and again, they keep on twisting the characters and their behavior pattern as per their suitability. So it's very hard to identify or connect with the characters.
Also the post-wedding drama to keep the couple away from consummation is heights! Here is this young couple who is madly in love, got married after lots of roadblocks and once wedding is over, all problems start pouring in one after the other keeping them away from being intimate. This is not at all reality and is just to drag the series so that audience does not lose interest.
My point is there is nothing to hype so much about intimacy or SR. It is a fact of marriage life and so CV's could have shown it in a nice subtle way without creating much hype for it. The problem is that the more they delay it and drag it for unnecessary reasons, audience's expectations will rise and when the actual consummation happens (which I am sure will be a lollipop going with the Indian television standards) , audience will be extremely disappointed. If they still keep on dragging it further, chances are there that audience will lose the excitement all together. So in either case it's not going to work to gain TRP's if they drag it over a certain point.