Ranveer Singh to rap for JACK&JONES campaign

Ranveer Singh to rap for JACK&JONES campaign

October 6, 2016 Lifestyle, Mens Corner

Mumbai: Actor Ranveer Singh is going to rap for international menswear brand JACK&JONES's new campaign.

The brand on Wednesday announced a new campaign " "Don't Hold Back" featuring the actor as their new brand ambassador. To kick start the campaign, the brand along with the actor have worked on a song titled "Don't hold back", written and sung by Ranveer himself.

The strong and snappy lyrics of the song invite listeners to boldly display their true individuality and celebrate the power of inner strength.

As the name suggests, it stands for a who-gives-a-damn attitude' and is a clear call-to-action for fans, to shun all inhibitions and follow their gut, irrespective of what the world says or of consequences.

"Don't Hold Back' is a strong message that I believe will resonate with the youth of the nation. It's a message that, I believe, echoes the vibe and attitude of our youth; follow your heart, and stop giving a damn about log kya kahenge' (what will people say)," Ranveer said in a statement.

He added: "I am grateful to Jack&Jones for giving me the opportunity to share this bold message with all the young and fearless Indians out there! I have written the lyrics and sung the rap myself, and I can't wait to see how everyone reacts to the music video."
IANS

My bro is crazy for this brand 😆

Originally posted by: MrsChandlerBing

My bro is crazy for this brand 😆

its a cool brand, and RS is a cool guy 😉

He looks cool in that pic

Back in Mumbai, the Being Human & Jack & Jones store can be seen from my room. Pehle Bhai aur abb iss chaman chichora ka thopda dekhna padega. 😔🤢

Originally posted by: rajranbirshashi

Back in Mumbai, the Being Human & Jack & Jones store can be seen from my room. Pehle Bhai aur abb iss chaman chichora ka thopda dekhna padega. 😔🤢

so ! what we should do, sympathize with you ? get a life !