Gul's new show again has feudalism n objectification of women

They are rich, powerful and the most-talked about bachelors in the country. The three brothers from the Oberoi family are good-looking guys with distinct personalities, contrasting lifestyles and values, but are united by an undying bond of brotherhood. Here's a look at the uber cool trio from 'Ishqbaaaz' which starts tomorrow and will air every day at 10 pm on Star Plus.
Shivaay: He's the ultimate businessman with immense passion for his Oberoi Empire. Shivaay (played by Nakuul Mehta) is blunt, ruthless and charismatic. He wears his pride and arrogance on his sleeve.
Omkara: Played by Kunal Jaisingh, he is a self-made man and an artist by profession who is detached from the affluence of the Oberois. To him 'a perfect relationship is a myth'.
Rudra: The youngest of the three, Rudra (played by Leenesh Mattoo) is the modern day metrosexual male who makes his way to a woman's heart with his charming looks.


The boys have been bred with power and money and know that they simply own the world. Now, only time will tell, if the brothers remain united to become the new face of power and fame or will the pursuit break them apart. Producer Gul Khan says, "Ishqbaaaz' will be a breath of fresh air; each brother will represent a journey of great learning and coming of age like never seen before. We will be handling topics like feudalism, spirituality, objectification of women and most importantly, love in modern times."