How Bhansali checkmated SRK ?

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LAST LAUGH: Sanjay Bhansali (TOI Photo) More pics

Within the next week, the verdict of the Saawariya and OSO war will be sealed and delivered.

Though SRK & Co have left no stone unturned to promote the film and to capture eyeballs, it's Sanjay Leela Bhansali who had the last laugh. Want to know how?

By premiering his film two days prior to the Friday release of both the films. Bhansali had a star-studded premiere in Mumbai on Wednesday night; while SRK had his premiere on Thursday night in London, followed by a special show for the media on Friday morning at Yash Raj Studio.

Now this is what one calls a true Diwali Dhamaka . It can't get better than this.