Superstar Salman Khan feels that lower rate of ticket prices for his last release 'Jai Ho' was a big mistake which led to the film's failure.
The film failed to get the expected big opening at the box office, upon its release in January this year.
"An actor wants his next film to be better and larger than their previous film. Either that film can be convincing or sometimes it becomes too much. After 'Dabangg' we made a realistic film ('Jai Ho'), where the hero is trained man but he also gets hurts and falls. But it became a serious film in a way," Salman said in an interview here.
"I think the release time of January (was not good) that time schools start, everyone is just out from holiday mood. And our ticket prices were Rs 250 on weekends and even lower on week days which I think was the big mistake but we did this for our fans. Eventually it is Rs 126 crore ka flop which is fine," he said.
'Jai Ho', the first big-budget release of 2014, could not get a bumper start unlike Salman's other films like 'Wanted', 'Bodyguard' and 'Dabangg'.
"I think if you see 'Jai Ho' on television it is the most amazing film that has a message of helping three people, it has family drama and entertainment. But the music did not do well which we thought it was amazing," Salman said.
The 48-year-old actor seems all charged up for the release of his upcoming film 'Kick', a remake of the Telugu film of the same name.
"The plot is of the film attracted me to do it. There are changes in the way that film and our film is made. The plot of their films (South Indian films) are very nice, so we adapt it and make it according to our sensibilities and it does well here," Salman said.
"I cannot do a rom-com and if I do I have to do a film like 'No Entry' and Sooraj's film...I can do such type of films. There is a larger than life genre for me which I enjoy doing," he said.
Ever since Salman's 'Wanted' was released on Eid in 2008, the actor has been releasing his films on Eid. Since then Eid has become synonymous with the 'Dabangg' star.
In 2012, Salman had 'Ek Tha Tiger' that hit the theatres during Eid. But next year (2013) he had no release during that time. This year too his upcoming film 'Kick' has been locked for Eid release.
"We were not ready for Eid release last year. Eid is a good day, Diwali and Christmas or public holidays are all chilled out period. Any festive season is the best time to come out as you have that many number of holidays and also it can accommodate more than one movie at a time," Salman said.
"The holiday period makes a huge difference to the collection of a film. People are busy with their own lives so much today that they get time to see movies on holiday," he said.
With films of not only big but small actors also doing well at the box office, there is so much competition around, but Salman doesn't feel the pressure.
"There is no pressure as I am not in this number game. If the film does well it feels good and if it doesn't do well then it obviously bothers as you have given your best and it has not got the numbers. But being in this number game I think is the most tiring thing ever, so I am not into this," Salman said.
"It does get difficult in terms of what next to do, what new to do and that is the task that is where the producers, actors and other creatives come in," he said.
'Kick' that marks the directorial debut of producer Sajid Nadiadwala, also features Jacqueline Fernandez, Randeep Hooda and Nawazuddin Siddiqui in lead roles.
Link: http://www.newindianexpress.com/entertainment/hindi/Jai-Ho-was-a-Rs-126-Crore-Flop-Film-Salman/2014/07/17/article2335264.ece
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