Originally posted by: Paheli
I think he has always loved her, but has never realized it. Armaan's jealousy towards Purab was misunderstood by him as a business insecurity.
Jassi's game is working. His character is shown to be a typical man, who does not realize how much he wants something until it is being taken away.
Secondly, he has never been honest with anyone-Raj, Jassi, Mallika or himeself, but I think it is because he has been confused.
I think he was not embarrassed to be seen with Jassi bcoz of her ugliness. I thought he was embarrassed to be seen with another woman (other than Mallika) as everybody knows Mallika and him are couple.
Just my views😉