Posted:
Credit Jyoti06 (ETR 2 forum) - just copy pasting her reply
Friends want to clear some confusion .. This week only Urban date is released and not rural .. so the comparison is made with last week's urban data only ..
I know on barc website U+R is written as thats suppose to b the base but last week channels had a meeting with barc and a last minute decision to just release Urban data was decided since in rural areas still at many places set top boxes r not installed and so the data that came was not full proof
So what they did is took just Urban data along with additional 2-3 places mayb and so wrote base as Urban+Rural when in reality Rural data is not released ...
Here is confirmation on twitter from this guy who released trps even before scrutiny and barc website š
salil @creativegossip
I know on barc website U+R is written as thats suppose to b the base but last week channels had a meeting with barc and a last minute decision to just release Urban data was decided since in rural areas still at many places set top boxes r not installed and so the data that came was not full proof
So what they did is took just Urban data along with additional 2-3 places mayb and so wrote base as Urban+Rural when in reality Rural data is not released ...
Here is confirmation on twitter from this guy who released trps even before scrutiny and barc website š
salil @creativegossip
#Ratings - BARC Wk 42 Individual (17th - 23rdOct) Urban (Includes LC1 as well). this is what everyone is following.
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