#3 Guzarish [My version D3] Parts 12-18 - Page 64

Who Invented Google?

Larry Page and Sergey Brin invented Google

Larry Page, Sergey Brin, and BackRub

Next, fueled by the rave reviews that BackRub received, Larry Page and Sergey Brin began working on Google. Operating out of their dorm rooms, the pair built a server network using cheap, used, and borrowed PCs. They maxed their credit cards buying terabytes of disks at discount prices. They tried to license their search engine technology, however, after failing to find anyone that wanted their product at an early stage of development, Page and Brin decided to keep Google, seek more financing, improve the product, and take it to the public themselves.

Sociology is the scientific study of human social behavior and its origins, development, organizations, andinstitutions.^[1] It is a social science which uses various methods of empirical investigation^[2] and critical analysis^[3] to develop a body of knowledge about human social activity. For many sociologists the goal is to conduct research which may be applied directly to social policy and welfare, while others focus primarily on refining the theoretical understanding of social processes. Subject matter ranges from the micro level of individual agency and interaction to themacro level of systems and the social structure.^[4]

The traditional focuses of sociology have included social stratification, social class, culture, social mobility, religion,secularization, law, and deviance. As all spheres of human activity are affected by the interplay between social structure and individual agency, sociology has gradually expanded its focus to further subjects, such as health, medical, militaryand penal institutions, the Internet, and the role of social activity in the development of scientific knowledge.

The range of social scientific methods has also expanded. Social researchers draw upon a variety of qualitative andquantitative techniques. The linguistic and cultural turns of the mid-twentieth century led to increasingly interpretative,hermeneutic, and philosophic approaches to the analysis of society. Conversely, recent decades have seen the rise of new analytically, mathematically and computationally rigorous techniques, such as agent-based modelling and social network analysis.^[5][6] Sociology should not be confused with various general social studies courses which bear little relation to sociological theory or social science research methodology.

Psychology is an academic and applied discipline that involves the scientific study of mental functions andbehaviors.^[1][2] Psychology has the immediate goal of understanding individuals and groups by both establishing general principles and researching specific cases,^[3][4] and by many accounts it ultimately aims to benefit society.^[5][6] In this field, a professional practitioner or researcher is called a psychologist, and can be classified as a social, behavioral, or cognitive scientist. Psychologists attempt to understand the role of mental functions in individual and social behavior, while also exploring the physiological and neurobiological processes that underlie certain cognitive functions and behaviors.

Psychologists explore concepts such as perception, cognition, attention, emotion, phenomenology, motivation,brain functioning, personality, behavior, and interpersonal relationships. Psychologists of diverse stripes also consider the unconscious mind.^[7] Psychologists employ empirical methods to infer causal and correlationalrelationships between psychosocial variables. In addition, or in opposition, to employing empirical and deductivemethods, some—especially clinical and counseling psychologists—at times rely upon symbolic interpretationand other inductive techniques. Psychology has been described as a "hub science",^[8] with psychological findings linking to research and perspectives from the social sciences, natural sciences, medicine, and thehumanities, such as philosophy.

While psychological knowledge is often applied to the assessment and treatment of mental health problems, it is also directed towards understanding and solving problems in many different spheres of human activity. The majority of psychologists are involved in some kind of therapeutic role, practicing in clinical, counseling, or schoolsettings. Many do scientific research on a wide range of topics related to mental processes and behavior, and typically work in university psychology departments or teach in other academic settings (e.g., medical schools, hospitals). Some are employed in industrial and organizational settings, or in other areas^[9] such as human development and aging, sports, health, and the media, as well as in forensic investigation and other aspects of law.