She’s bankable. But she’s bankable because he’s done a whole lot to help make her bankable.
First off being mahesh bhatts daughter and a star kid Will trigger interest
debuting in a dharma film and that too a kjo directional -another big deal. Kjo does have a significant impact on audience. His films, his personality, his brand. He is one of the first people we think of when we hear bw
He promoted her as a youth icon-someone young people can relate to. We don’t have many of those. He banked in on her youth and thats brilliant
He publicized her numerous times on kwk, mentioning her name in every single episode pitying her against more established stars
He fueled relationship rumors for her. that’s self explanatory. I mean cropping pics of her with specific costars and putting them in social media platforms explains it
films- he’s giving her access to good content and good scripts that the audience is connecting to
She’s not only Made bankable from him though. The media, award shows have contributed. Giving her awards for average 10 min performances like Gully boy
Her contribution
she Takes advantage of her opportunities by acting decently well.
she milks in on rumors, creating interest by the media
She also makes fun of her oops moments and makes videos to help generate Popularity (the president of India) She makes a YouTube channel, an app to cater to the youth
All of this adds up to make a fabricated star with average talent and average looks. Wala
Edited by vsbarry - 5 years ago
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