Dum Laga Ke Haisha had a very strong hold on Monday as the collections will come in slightly lower than its first day at around the 1 crore nett mark. It will be a little short of day one due to lower ticket rates at multiplexes though footfalls are showing a considerable rise of 20% plus from day one.
The Monday business ensures a good run for the film over the next 2-3 weeks and will put up a decent lifetime total, or even a good one if it holds on for longer. There were centres which recorded better figures on Monday than Friday but they were the ones where the opening was very weak.
This film is the second success of the year after Badlapur and remains to be seen where the lifetime business
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