PK Business and Reviews updates #2 - becomes the highest grosser of BW - Page 98

PK 4th Week Collection, Collects Well Again.

Aamir Khan's Christmas release in 2014 - PK really performed well during its 4th Week at the Box Office. The movie made a business of 12 crores in its 4th week, taking its total collections so far to 332 crores at the Box Office in India.

The movie, after breaking all the previous box office records, this Rajkumar Hirani started showing drops as it entered the 4th week. Nevertheless, the collections were still the highest for any 4th week record.

2014 proved to be a bad year at box office for Hindi film industry and after disastrous November and half of December, Aamir Khan starrer ''PK'' was the only hope for survival for exhibitors. But film scored big week and now film has become highest grosser in history of Bollywood.

Film has collected 182.58 cr nett in week one which was outstanding number and this is 2nd highest week one number after ''''''''Dhoom 3''''''''. Film scored big numbers in Mumbai and that is why despite low Friday film managed to cross all other releases.

Film had humongous record breaking 2nd week as film collected 95.94 cr nett plus which is just 50% drop after such big week one. This 2nd week total record will be toughest to beat in years to come. Film has broken lifetime territory records too in Mumbai, Delhi/UP, East Punjab, CP, CI and Mysore.

Film held strongly over 3rd weekend as film retained close to 2800 screens. Film collected close to 28 cr nett over 3rd weekend and went on to collect highest 3rd weekend ever with 41.61 cr nett collections. Film broke 30.50 cr nett total record of ''''3 Idiots''''.

Film faced first major release in 4th week in form of ''Tevar'' and that is why film dropped in excess of 55% from 3rd Friday. Film collected close to 1.82 cr nett on 4th Friday but film again jumped big on 4th Saturday and collected 2.82 cr nett.

Film added 4.01 cr nett on Sunday with 8.50 cr nett over 4th weekend. Film collected 1.10 cr nett on 4th Monday followed by 1.03 cr nett on Tuesday, 94 lakhs nett and 84 lakhs nett on Thursday on Wednesday which were still god total considering phenomenal biz in earlier weeks.

Film has total of 332 cr nett plus in 28 days and it should add minimum 6 cr nett from here onwards which means 340 cr nett lifetime on cards.

Film will finish with 340-350 cr nett lifetime business and this record should be there for few years like last Hirani''s film ''3 Idiots''. Rajkumar Hirani has proved again that content is king. Even with average music, simple marketing and ordinary promos, a film can win classes, masses critics and box office. Power to good cinema!

Film also collected 155 cr in 24 days in overseas and it seems that film will cross 165 cr there too by the end of run.

Below are the collections for the film -