Queen is already declared average?

• Release Date:- 07/02/2014
• Star Cast:- Sidharth Malhotra, Parineeti Chopra, Adah Sharma, Manoj Joshi, Anil Mange, Sharat Saxena
• Director:- Vinil Mathew
• Produced by:- Karan Johar(Dharma Productions) and Anuarg Kashyap (Phantom Productions )
• Music Director:- Vishal - Shekhar
• Story:- Harshavardhan Kulkarni
• Release Size :- 1400 screens

Hasee Toh Phasee Detailed Box Office Analysis

Box Office

Opening Day Collections:- 4.65 cr

Opening Weekend Collections:-18.40 cr

First Week Box Office Collections :-28.1 cr

Lifetime Box Office Collections :- 38 cr

Lifetime Box Office Overseas Collections:- 13 cr

Costs

Production Cost:- 17 cr

Marketing Cost (Prints & Publicity) :- 8 cr

Total Costs to Recover :- 25 cr

Revenues

India Theatrical Distributor Share:-18 cr

Overseas Theatrical Distributor Share:- 6 cr

Satellite Rights:- 10 cr (Sold to Colors)

Music Rights :- Recovery from physical and digital sales around 3 cr( with Sony Music)

Home Video Rights: - 1 cr

Total Revenue Generated:- 42 cr

Total Recovery :- 40cr - 25 cr = 15 cr (Profit of 60 %)

Final Verdict:- Semi Hit

Remarks

1. The film was sold to AA Films(Anil Thadani) on a commission basis and looking at the theatrical recovery, it looks to be a profitable film for everyone involved.
2. The trade has more expectations from the film as another made up in similar budget and having a similar star cast, Shuddh Desi Romance grossed much more than that (47 cr India 13 cr Overseas) in lesser number of screens (1000 screens) . The trade had expected Hasee Toh Phasee to touch the numbers SDR collected in its lifetime.
3. The producers have made good profit on the movie while the distributor has also made a decent chunk of profit.
4. Trade had expected it to touch 50 cr mark but the underperformance of the movie in the smaller cities made a dent in its lifetime
5. The prime share of the business came in from big cities like Mumbai, Bangalore, Pune, Mangalore, Kolkata etc
6. The movie was a welcome relief for Ani Thadani and Karan Johar partnership as their previous aquisition Gori Tere Pyar Mein was a profitable film for Karan Johar but was a disaster for Anil Thadani.