"We should own our culture", says Allu Arjun while addressing the importance of culture in today's time

National Award Winner Allu Arjun is undeniably one of the most celebrated superstars in Indian cinema today. The Icon Star has made significant contributions to the entertainment sector, starring in several blockbuster films, including “Pushpa: The Rise,” which achieved historical success. Allu Arjun was announced as the National Award Winner for Best Male Actor for his outstanding performance in “Pushpa: The Rise.” 

Despite being one of the biggest stars, Allu Arjun is among those who prioritize and value Indian Culture. The superstar and his family never stopped promoting Indian culture, and they have been seen celebrating the festivals time and again.

Recently, Allu Arjun was present at a chat show where he was seen talking about the importance of Indian culture.

In the chat show, Allu Arjun said, "I have seen youngsters liking their culture more. They are celebrating their festivals even more. They are dressing up in their culture, eating food, and also looking rich in culture. We are starting to own it up."

Continuing the same, he said, "Somehow we come from a generation who feel little apologetic about owning who we are. I think that is rapidly changing, and I think celebrities and even the media have a huge role and responsibility in projecting our culture. We should own our culture"

Allu Arjun's words and statements show the importance of Indian culture in his heart, which is also reflected in his approach.

Meanwhile, Allu Arjun’s next film, “Pushpa 2: The Rule,” is set to be released in cinemas on August 15, 2024. Directed by Trivikram, the film promises to be a massive entertainer.