Movies, ads and more: Ranveer packs it all in!

Super busy Ranveer Singh is having to pack in his brand commitments, preparation for "Befikre" and a performance at an awards gala all in a day!

Given the success of "Bajirao Mastani", Ranveer has soared to new heights, and his incredible popularity with Indian youth has ensured he becomes a favourite of a string of brands in the country. With his kitty of endorsements packed, and a performance slated at the glitzy Times of India Film Awards in Dubai on Friday, 24 hours don't quite cover the demands on his time.

But Ranveer is working at a breakneck speed to complete all his work commitments, even as he is caught in the midst of preps for Aditya Chopra's "Befikre".

A source from the set of an ad, said: "We are actually stunned by just how much Ranveer can do. For this new ad that he has signed up, he shot for 16 hours straight without a break. With TOIFA rehearsals and the film's prep keeping him busy, he wanted to ensure that the ad looked and felt great. So he stretched himself for 16 whole hours."

At TOIFA, the ever-energetic actor will be paying a tribute to megastar Amitabh Bachchan by dancing on his career-defining songs.