Filmmaker Kiran Rao has shared her concerns about the trend of films with what she considers "regressive" messaging finding financial success at the box office. In an interview with Film Companion, she discussed the responsibility that filmmakers have to influence and "push the needle" in a positive direction.
While Kiran did not mention specific films or filmmakers, she expressed her observation that the evolving film market and the abundance of entertainment choices for audiences have led to a quest for attention in filmmaking. She lamented that when films with regressive themes generate substantial earnings, it can be disheartening because there was an opportunity to use cinema as a vehicle for social change.ALSO READ: From metropolises to heartlands: Kiran Rao's 'Laapataa Ladies' showcases dedication to craft- Here's how
Kiran elaborated on her perspective by stating that while every filmmaker has their own goals and intentions, it would be beneficial if big-budget films, which often capture a wide audience, also contributed to societal betterment. She emphasized the importance of these films addressing social issues, breaking stereotypes, and fostering constructive conversations. However, she acknowledged that films, by nature, are not primarily intended for social change but can play a role in shaping opinions and attitudes.
Currently, Kiran Rao is presenting her film "Laapataa Ladies" at the 2023 Toronto International Film Festival (TIFF). The movie is set in 2001 rural India and explores the comedic chaos that unfolds when two young brides go missing from a train. "Laapataa Ladies" features a talented ensemble cast, including Nitanshi Goel, Pratibha Ranta, Sparsh Shrivastava, Chhaya Kadam, and Ravi Kishan.