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After Bashing Woke Outrage, Abhay Deol Targets Fairness Creams & Celebs Endorsing It

In his latest post, Deol first shared interesting numbers of fairness creams and their evolution over time. The first image read, "Do you think Bollywood celebrities will now stop endorsing fairness creams now?" followed by some stats.

2020-06-05T15:33:00Z

Courtesy : The Indian Express

It is certainly no secret as to how we know actor Abhay Deol to be a person who doesn't mince his words before talking and certainly speaks his heart be it any case in question. Recently, Deol was, in fact, applauded by social media over his thoughts on the George Floyd incident and as to how Indian celebrities were coming out and supporting the trend of 'Black Lives Matter.' He posted a note saying the lives of migrants, minority and poor also matter. He had backed his post with a strong post saying that  'woke' celebrities and middle class standing in solidarity with George Floyd should also look at the problems in their own backyard.

And now, Deol is back at it again where he has raised his questions over multiple Bollywood celebs promoting fairness creams. In his latest post, Deol first shared interesting numbers of fairness creams and their evolution over time. The first image read, "Do you think Bollywood celebrities will now stop endorsing fairness creams now?" followed by some stats. A part of his post read, "Overall analysis Fairness creams in India have evolved over the years, from being fairness creams to now using euphemisms like “skin brightening/ whitening”, or “lightening creams”. Most brands no longer want to be associated directly with being termed as 'fairness creams’. So now we have brands selling “HD glow”, “White beauty”, “white glow”, “fine fairness”, and so on. Over the years these companies have turned their attention towards the Indian Men, who are now trying to be "fair and handsome", and have dedicated power white ranges for them too."

It is indeed not the first time that Deol has picked on celebs and their fairness cream endorsments expressing his disagreement on the notion of being 'fair.'

What do you think about the same? Leave in your comments below.

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