Originally posted by: GumGum
It's not about league. Flipcart is no league. It's about whom the product is pitched to. He can do thousands other ageless sexless brands. Youth brands ke liye suitable karne ke liye admakers turn him in to mutton dressed as lamb... too much airbrushing and all... freshness gayab ho jati hai. Aaj kal Alia ke ads mein bhi aisa ho raha hai. Airbrushing se freshness gayab. What I am saying is stars shouldn't do and brands shouldn't sign the model that doesn't suit their campaign. That way the celeb won't look like a joker, brand can reach their target.
But how is Flipkart youth based..it caters to every age group..Ranbir is promoting the big sale that happens every year during Puja, Dussehra, Diwali time..
Karthik is all hype doesnt have a huge fan base..all those karthik swooning vdos are gimmicks done by his PR. Brands do their research before hiring a star.
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