Article : Why shows with novel ideas are taking over the small screen

New shows defying saas-bahu clichs are slowly and steadily making way on the small screen. With changing audience tastes, these new shows are discussing new-age stories and featuring new faces, give a refreshing twist to programming patterns. 

Ashutosh Gowarikar's Everest, Vipul Amrit Lal Shah's action series Pukar, the Tulip Joshi-starrer Airlines, the Barkha Bisht-starrer Tum Saath Ho Jab Apne, and Laut Aao Trisha starring Bhagyshree have made an impact on the small screen, giving a much needed break from the tear-jerking soap staple. 

Everest, the show about an Army officer's daughter struggling to climb Mt Everest only to win the love of her father, has evoked audience interest. The show's ratings were 3.1 TVTs initially, while an improvement in the viewership shows hike in ratings to 3.6 TVTs. 

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New faces: Ashutosh Gowarikar's Everest is the story of a girl who wants to conquer the world's highest mountain

"The show is not only about the female protagonist fighting her fears, but also about other characters who fight inner conflicts while scaling heights of the Everest," said Gowarikar. 

The show has a wonderful background score by musical maestro A.R. Rahman and features Milind Gunaji as a mountaineering instructor. 

 Pukar produced by Vipul Shah featuring Ranvijay Singh and Raj Babbar dabbles with action, which is a rarity on Indian television. The story of an Army officer, the show involves action sequences shot on real locations. 

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Shows like Everest are a much needed break from the tear-jerking soap staple seen on television

"After my last three films " Force, Commando and Holiday " which were all based on men in uniform, I bring the Army to the small screen. With this show, I intend to raise the bar of action to a different level on TV," said Shah about the show that makes best use of advanced technology and locations to render a different feel. 

The newly-launched channel Sony Pal targets the urban female audience segment and is trying to make a start with fresh content. The channel, which went on air in September, has a bouquet of shows that tries giving a break to hackneyed small screen plots. 

Tum Saath Ho Jab Apne is one such show, dealing with the journey of a single woman fighting all odds to fulfil her daughter's ambition to be a badminton player. 

While long-running shows such as Diya Aur Baati Hum, Yeh Hai Mohabbatein, Saath Nibhana Saathiya, Uttaran, Kum Kum Bhagya, Yeh Rishta Kya Kehlata Hai and many more continue to rule the ratings, these new shows based on unique concepts are making the couch potatoes sit up and take notice.

 But uttaran is not ruling in trp charts na