Originally posted by: KhushiIrani
Channels actually lap up feedback of any kind - good or bad! Because their viewers are engaged in their product. I used to watch a serial called Kasam Se sometime back and I had a friend who worked with Zee - they used to get ALOT of mails (MOST if not all at one point (the track where the sister (Pia) was after her brother-in-law) was very critical of the show) and he used to say that yes it can get irritating when the negativity is so overwhelming but if they didn't know the unhappiness existed they wouldn't know how and where to correct their error. After all, they are in the business of garnering TRPs.