Promotions are waste of time, money: Sunny Deol - Page 2

Originally posted by: vedant123

I dont think if it gains profit in Punjab, it will have overal good BO Collections! And Honestly speaking this time hype is literally nil... No Promotion, Usually hype that surrounded songs last time! This tiem YPD seems dull

It just overtook YJHD in hype according to Ormax media.


Ormax Media ?@OrmaxMedia 26 May

Ormax Cinematix Movie of the Week for May 20-24 is Yamla Pagla Deewana 2. The campaign shows considerable growth in Buzz & Appeal this week.

Just because its not popular on this forum doesn't mean there's no hype. If that was the case, Raanjhana and Mausam would be the biggest blockbusters.😆

I disagree with Sunny on this. There's no such thing as over-promotion. Marketing is a massive tool and should never be over-looked. The game has changed today and the first weekend decides the fate of a film, more or less. With that in mind, a film has to be promoted like no tomorrow. Because content is in fact secondary. Look at big brands spending big money on marketing, even though they are known to all i.e Pepsi, Coke etc. A good weekend is half the battle won and promotion gets you there.

A certain amount of promotions are very important...to be able to reach to the audiences...but yes over promotions and unnecessary PR articles totally puts people off the film...

Originally posted by: guess_wh0

It just overtook YJHD in hype according to Ormax media.


Ormax Media ?@OrmaxMedia 26 May

Ormax Cinematix Movie of the Week for May 20-24 is Yamla Pagla Deewana 2. The campaign shows considerable growth in Buzz & Appeal this week.

Just because its not popular on this forum doesn't mean there's no hype. If that was the case, Raanjhana and Mausam would be the biggest blockbusters.😆

YPD2 has YRF for Public Relations..

Originally posted by: love_struck

YPD2 has YRF for Public Relations..

Adi is saving every penny possible by not doing promotions.

cost cutting -instead she makes his stars do 1hr Livechat from YRF office.