Post IPL, prime timeaction to hot up

As IPL's current season
inches to some nail-biting
play-offs (and hopefully a
'dhamakedaar'finale),
Hindi general
entertainment channels
(GECs) are bracing up to
recover lost ground (read:
salvage TRPs) with big
ticket shows in the
pipeline. In 2013, Hindi
GECs faced the onslaught
of IPL fervour as the
cricketing extravaganza
cannibalised viewership
and show TRPs hit a low
with every passing week.
The second quarter will
see Hindi GECs get set for a
red carpet welcome to
brand new shows. Here's
what's in store...
Reality rules
Just as real drama from
the cricket field ends, it
will be time for onscreen
reality drama to unfold.
With a flurry of reality
shows likeJhalak Dikhlaa
Jaa 7, Indian Idol Junior,
Dance India Dance
Supermoms, Kaun Banega
Crorepati 7 launching post
IPL, it seems like a quarter
spiced with some reality
byte time. "Post IPL is just
the right time to launch a
show," says producer Vipul
D Shah adding, "IPL has
already been detrimental
for us and GECs have seen
a 30%-40% drop in GRPs.
The period between June
to December is the right
time to garner GRPs as
viewers are glued to the
shows and with the
festive season ticking off
from August onwards, the
viewership only
increases."
Soapy froth
With the IPL's closing
match in May end, you'd
have expected more
action in Hindi GECs and a
slew of new soaps being
launched. But by the looks
of it, the channels are
going to play safe and for
now only a couple of new
shows, Jaan and Crazy
Stupid Ishq are ready to
hit the screens, while
some ambitious soap
projects are still waiting to
go on the floors.
Debut like divas
While all the glamour that
IPL cheer girls sprinkle
from their on field
presence might be
relegated to history soon,
Bollywood sex sirens
Sherlyn Chopra and Mallika
Sherawat will ensure
there's enough oomph in
our daily lives as they
scorch the small screen in
their telly debuts,
Splitsvilla and
Bachelorette India
respectively. The summer's
sure gonna look more er-
sizzling...
'Season'al returns
The year 2013 sees fiction
shows marking their
seasonal returns, While
2013 turned out to be a
TRP disaster and is
breathing its last soon, Na
Bole Tum... Na Maine
Kuchh Kaha's second
season seems to be going
great guns and is
recording decent TRPs.
Coming to your soap
screens in a few day will
be Punar Vivah's new
edition with Rubina Dalik,
Shrishti Rode and Karan V
Grover in the lead; Mann Ki
Awaaz Pratigya will return
with Pooja Gor and a
different male lead; while
auditions are being
reportedly being held for
the new seasons of Saas
Bina Sasural and Dil Se Di
Dua...Saubhagyavati Bhav?
Karanvir Bohra of Dil Se Di
Dua... shares, "Seasons of
fiction shows will work in
India as people relate to
the characters from
previous seasons and it is
good to take a break and
come with a better
storyline." Seems like lot is
brewing at creative end.
Costume drama
Extravagantly styled sets,
elaborate costumes and
big budgets seem to be
the flavour of the season
post IPL. While Devon Ke
Dev... Mahadev, Jai Jai Jai
Bajrangbali and Ramayan
already are taking the
screen space, Dharti Ka
Veer Yoddha...Maharana
Pratap, Jodha Akbar
andMahabharat are soon
going to make their splash
on the soapbox in the
upcoming weeks.Says
Siddharth Kumar Tewary,
producer of Mahabharat,
"In an era of where
channels fight for TRPs
shows in the same genre
will launch
simultaneously. Whether
epics become the flavour
of the season is to be
seen." In the past TRPs
have shown little support
for these lavish costume
dramas, but it's a risk that
channels are planning to
take

Source batana bhul gayi thi. It's a TOI article. But I'm worried about Ruby in PV 2 now because all articles repeatedly mentioning Shrishty's name. Aisa lagraha hai ki uska role major hai. Hope Rubi will get maximum screen space. Warna Zee ...😡😡😡
anyway another thing. Can anyone tell me on which channel Jaan & Crazy and Stupid Ishq coming? I mean if one of them is Avi's show's name?😉

Originally posted by: Soniaman

Whr is avi s show?

dunno yr. But the two name they mentioned I dnt like those. Hope none of those is Avi's show. Kaisa ajib name hai yaar!