Posted:
The actor, who chose to stay away from tobacco and liquor for 22 years, will give 50 per cent of his earnings to charitable causes
Akshay Kumar had often spoken about the vices of tobacco and alcohol. After turning down a lucrative gutkha deal, the actor, in an interview to a news daily said, "I am the father of an impressionable young boy who watches TV. I can understand if parents get upset on seeing a celebrity promoting harmful products like alcohol or tobacco."
And thus, we were surprised to see him endorsing a well-known liquor brand. We learnt that the actor has taken up the new assignment solely for the money - not for himself, but for the needy.
Dirty money, but a clean heart - that's more or less what a source told us about Akki's latest endorsement. "Akshay will give out 50 per cent of his remuneration in charity. He does a lot of charity work. But never likes to talk about them," said the source. Surely enough, when we tried to get in touch with the actor, he remained unavailable for comment.
Reportedly, Akshay had donated Rs1.5 crore for the construction of an additional floor at Mumbai Police's cancer rest house. He even gave Rs 2 crore to the Ice Hockey Association of India during the making of Speedy Singhs. Apart from this, he contributed Rs 50 lakh to Salman Khan's Being Human Foundation and Rs 5 lakh to a participant on a reality television show.
While many may think that Akshay's teetotaller image may not gel well with an alcoholic product, the brand managers are surely not among them.
According to sources, Akshay has been offered a hefty amount for the endorsement. In fact, the charity amount adds up to a few crore.
Also, thankfully for the actor who had once claimed, "I don't touch cigarettes or liquor. I go to the gym regularly and run in the mornings. I have sustained this regime for the last 22 years. I guess that says a lot about the benefits of staying away from vices like alcohol and tobacco."
He would only be seem holding packaged drinking water bottles in the commercials since it's unlawful to advertise alcohol in the country.
Akshay Kumar had often spoken about the vices of tobacco and alcohol. After turning down a lucrative gutkha deal, the actor, in an interview to a news daily said, "I am the father of an impressionable young boy who watches TV. I can understand if parents get upset on seeing a celebrity promoting harmful products like alcohol or tobacco."
And thus, we were surprised to see him endorsing a well-known liquor brand. We learnt that the actor has taken up the new assignment solely for the money - not for himself, but for the needy.
Dirty money, but a clean heart - that's more or less what a source told us about Akki's latest endorsement. "Akshay will give out 50 per cent of his remuneration in charity. He does a lot of charity work. But never likes to talk about them," said the source. Surely enough, when we tried to get in touch with the actor, he remained unavailable for comment.
Reportedly, Akshay had donated Rs1.5 crore for the construction of an additional floor at Mumbai Police's cancer rest house. He even gave Rs 2 crore to the Ice Hockey Association of India during the making of Speedy Singhs. Apart from this, he contributed Rs 50 lakh to Salman Khan's Being Human Foundation and Rs 5 lakh to a participant on a reality television show.
While many may think that Akshay's teetotaller image may not gel well with an alcoholic product, the brand managers are surely not among them.
According to sources, Akshay has been offered a hefty amount for the endorsement. In fact, the charity amount adds up to a few crore.
Also, thankfully for the actor who had once claimed, "I don't touch cigarettes or liquor. I go to the gym regularly and run in the mornings. I have sustained this regime for the last 22 years. I guess that says a lot about the benefits of staying away from vices like alcohol and tobacco."
He would only be seem holding packaged drinking water bottles in the commercials since it's unlawful to advertise alcohol in the country.
Health and Fitness
Channel V Dil Dosti Dance
Kyunki Saas Bhi Kabhi Bahu Thi 2
Anupamaa
9